Optical Women’s Association

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Customers & Vendors

Being a Resource Not Just a Rep

Before I became a rep I remember thinking I would hate to be a sales person, before I became an optician I thought the same thing. Once I became an optician I realized it wasn’t about sales but about building relationships and helping people find eyewear that suits their needs. Being an eyewear rep is …

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OWA Practice Series: Building Relationships with Sales Reps

We have put together a “Practice Series” which will include advice from doctors, opticians and administrative staff, on common and relevant topics that come with running a practice. Stay tuned for additional contributions each month! Read previous Practice Series articles: Building Practice Culture What Is Your Advice On Building Relationships with Sales Reps?   Melissa …

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